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loyalty Retention / LTV

Turn one-time buyers into loyal customers

Complete loyalty program: points per purchase, registration bonus, checkout redemption. Dedicated "My Points" page for the customer.

+12-18%
Recurring revenue
84%
Repeat purchase
Checkout
Integrated
a-minha-loja.pt/minha-conta/pontos
Os Meus Pontos
350
pontos disponíveis
Progresso 350 / 500
Faltam 150 para prémio!
🎁 5€ desconto
500 pts
🎁 10€ desconto
900 pts

Why don't customers come back?

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The Problem

Most stores lose customers after the first purchase, with no retention strategy in place.

  • close 84% of customers buy once and never return
  • close Customer acquisition costs 5x more than retention
  • close There is no incentive for the customer to come back
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The Solution

A points program creates a concrete reason for customers to buy again.

  • check Customers accumulate points and feel invested in the store
  • check The endowment effect keeps them loyal
  • check Every purchase reinforces the loyalty and return cycle
Customer loyalty and retention program

Everything you need to build loyalty

Three pillars that work together to create a powerful retention cycle.

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Points per Purchase

Configurable ratio (e.g. 1 EUR = 1 point). Registration bonus points to encourage account creation. Customers see earned points on every order.

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Checkout Redemption

Customers spend points directly at checkout as a discount. Simple, intuitive process with zero friction. Fully configurable points-to-euros conversion.

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My Points Page

Dedicated page in the customer area showing current balance, history of earned and spent points, and available rewards. Clean, professional design.

Why does it work?

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Endowment Effect + Sunk Cost

When customers accumulate points, they feel they own something valuable. Leaving the store means losing those points (sunk cost). This psychological mechanism dramatically increases retention and repeat purchases. Customers return not just for the discount, but because they don't want to "waste" what they've already earned.

Real results from stores with Loyalty Points

Average metrics observed after implementing the points program.

+12-18%
Recurring revenue
3.2x
Higher LTV
67%
Redemption rate

What store owners say

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"Repeat purchase rate went from 16% to 31% in 3 months. Customers come back because they know they have accumulated points."

M
Marta L.
Online Pharmacy, Porto
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"Customers send us emails asking about their points. They are genuinely engaged with the program."

A
André G.
Health Store, Braga
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"The points page is beautiful. Customers love checking their balance and seeing their progress toward the next reward."

I
Inês D.
Parapharmacy, Almada

Invest in your customer loyalty

One-time payment. No monthly fees. Updates and support included.

Marketing and customer retention
Lifetime License
69 EUR
One-time payment — no renewal
  • check_circle Configurable points (flexible ratio)
  • check_circle Registration bonus
  • check_circle Checkout redemption
  • check_circle Customer "My Points" page
  • check_circle Updates included (1 year)
  • check_circle Dedicated technical support
or
Full EcomBoost Pack
7 modules for 200 EUR (save over 35%)
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